Polestar opens devoted design studio in Gothenburg

The brand new facility is nestled in a dense forest adjoining the model’s world headquarters.

The devoted facility offers a specialist residence for as much as 120 design staff members, led by Maximilian Missoni, in an setting that mixes modernist structure with the model’s clear, minimalistic Scandinavian aesthetic.

Born out of a historic former Volvo facility accomplished in 1984 by Italian Romaldo Giurgola and native architect Owe Svärd, the constructing has been totally upgraded whereas sustaining its distinctive architectural character.

Right here, the Polestar Design staff will proceed to construct on the model’s new design language, previewed by the Polestar Principle and electrical roadster idea vehicles, and carried into manufacturing with Polestar 3 which launched in October 2022.

Prime supplies and particulars from the unique Eighties development sit juxtaposed alongside a high-quality, fashionable Scandinavian design from plans draw up by Maximilian Missoni.

The brand new facility features a specialist showroom space, clay working station, materials and color lab, auditorium and a number of digital studio areas, administration workplaces, VR rooms and assembly areas.

Maximilian Missoni, Polestar’s Head of Design, feedback: “When such care, consideration to element and materials high quality was so fastidiously thought of on the level of development again in 1982, it was essential to me that we revered the unique intentions when integrating our studio into the constructing. We intentionally showcase the unique construction and detailing, respecting the very material that provides it its distinctive character.

“However whereas we wished to respect custom, we additionally wished this to be a state-of-the-art residence for our rising Design staff. So, alongside the wonderful views out west of the Gothenburg archipelago, the studio options the most recent tools on the within to make our jobs simpler and produce higher leads to probably the most environment friendly approach.”

(Supply: Polestar)